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Value added activities
Value added activities are things that add value to the final product such that the total value is greater than the cost. Imagine, for example, that you are building a car through a manufacturing process. Currently your manufacturing and distribution processes cost more than the final value of the car. You are loosing money and need to find a way to create value quickly. You systematically go through all of the manufacturing processes and locate places where more cost is created than value. You either eliminate these processes or streamline them so that they are more efficient. You then find new processes that create value for the customer. This could be something like a new engine or a new design for the car. It could also be a new way of marketing the product or delivering it. Anything that adds value to the finished product is a value added activity. A good way to measure if a process is a value adding activity is to subtract the value of the product before the value adding activity from it after the process has been finished. For example, a car which has the new engine added to it might be worth twice as much as it was prior to the change. However, adding the new engine does not increase costs. The difference between the values of the cars before and after the change, depending on the total costs is the value added. Another way to add value is to streamline a production process so that the total cost goes down, and thus the total value goes up. Brainstorm with all parts of your business to find great value adding activities. Don't limit yourself to ordinary business ideas. Keep your eyes open for new ideas circulating throughout the market place. If need be you should higher a lean manufacturing expert to consult with your business. By carefully streamlining and thinking only about things that will add value for the customer you will see your business grow exponentially. Companies that focus on value added activities are far more likely to succeed in today's market.
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