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How to Market a Book


There are different ways to market a book.A new book on the market may not get the attention it deserves because of all the other books that are new on the market.For marketing a book efficiently, the book needs to be seen by the right people. Knowing how to market a book is essential in getting the book out to the public.The public needs to know what kind of book it is and where they can purchase this book. When marketing a book be sure to get the book out on the Internet.There are more ways to market a book than to put an ad in a newspaper.

The first step to marketing a book would be to get it on the web.There are so many web surfers these days.Almost anything a person wants they will look for on the web first.This does not mean a book has to have its own web site to be on the Internet, although this is not a bad idea.So to market a book, start by signing up for Google book search.This is a free service provided by Google.

Google helps users find a book by matching searches made on Google with the content of the book.This does not mean that the user who is searching for a book can read the entire book and not purchase it.Google has the book protected.Users are allowed to look at few pages just to make sure it is what they are looking for.Then Google links the user to a bookstore.The bookstores are online bookstores and retailers, bookstores in a local area and even a web site for the book itself, or a personal web site promoting the book.

Getting a web site for a book will help in marketing the book.It is possible to get a web site for as little as $10 a month.If the author feels there is a need for web page design, then that will cost money, but will be worth it.The web site doesn't need to be fancy or flamboyant.The web site needs to have information on the book and why it is a book someone would want to buy.If the author of the book to be marketed has a personal web site, make a link for the book.Make the link obvious and ant the top.How to market a book includes putting it first in the publics view.

Once there is a web site for a book there is the option to link it to Google book search as mentioned, also the web site gives the book a place to shine. It would be a good idea to get the book on major web sites like Amazon.com.Amazon has a Digital Text Platform that allows members (no fee for membership) to upload and sell the book on demand.

It would be a good marketing technique to not give the whole book away free.There are web sites that will help in publishing a book.Most offer the book to be downloaded then read.This is free on some web sites like LULU.com. If there is no charge to read the book whatever the web site, then leave the first 3 chapters or the last 3 chapters off the web site.The books sales will go up and marketing the book will be worth it.

Not many people will pay for a book they can read for free.How to market a book effectively these days needs to include Internet marketing.Begin where almost every web user out there begins, with Google.Then be sure to have a simple web site for the book to be seen in all its glory. Get the book put on web sites that can sell the book after it is marketed. These steps will help any author in learning how to market a book.

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