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Steps to link your website

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Linking your website is one of the best ways to have Google recognize you and will be able to increase your visibility. These links need to be credible and they need to bring about the right type of visibility and recognition for your company. So what is link building exactly? In a nutshell link building is easy to do and it allows you to create links from other sites to your site. The number of credible links building into your site is one of the ways in which Google will judge your site and will offer you a higher Pagerank. Even if you have a website that is impressive to watch, it won't be able to go very far without having links that are able to strengthen your website's visibility.

Here are the steps that you need to follow in order to build your website:
1. Research links. You need to take the time to look for other sites that are credible for your company. You need to find links that are credible that will help your organization build a stronger presence. This is why you need a social media page as they help to build credible links but you can also use Google Business and other things to build a presence.
2. Find the right keywords. Not only do you need to look for links that can help and companies that can give you a link you need to research the keywords that your customers are going to search with. This will allow you to add them to Pay Per Click ads along with other things that you use to generate links. Always use keywords that the public uses to find your company and your information.
3. Google Analytics. To see how your website is performing you need to watch your analytics. You can use Google Analytics in order to help you out if you don't have it on your site already. With Google Analytics you will be able to see where all of the links are coming from and you are also able to see the keywords that people are using. What really helps you with Google Analytics you can see how people find your website and even the browser speed that they use for your site.
4. Know your competition. You must also look for your competition to understand what they are presenting and to know that you can compete. Check their website often in order to understand what they are doing right in order to bring customers to them. How can you compete in a different manner to get people to pay more attention to you instead? Is the website user friendly and does it have plenty of information that your customers are looking for.
5. Generate content. You need to be able to generate content and links for your website in order to boost your visibility. This can be done by writing articles, posting on social media sites, releasing press releases to the media, etc. Look for multiple ways to get people to link back to your website. Even posting comments on other websites such as blogs and forums will allow you to have more links and a great presence. When you are writing articles and generating content out there, you have to use a good balance of keywords. If you are creating articles you have to use content that will actually make an impact on your customers and it is information that is credible and valuable to them.

Always vary the landing pages on your website. Having multiple landing pages for your organization is a great way to boost your website's pagerank.

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