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Choosing the correct domain name for your business

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The internet is how just about everyone finds information and just about every business operates because of the internet. If you still haven't built up a website for your company, you have a lot of ground to catch up on. Choosing a domain name can be a bit of a challenge as you need to choose a business name and a domain name that will correspond with it. Here are some of the things that will help you as you choose a domain name for your business:

Choose a .Com name
Just about everyone looks for a website using .com at the end. There are .org websites and .net but when you get so many various options out there it will confuse your customers. The .com names are still dominant and they are widely accepted. The other thing that .com brings to the table is credibility.

Shorter names

Is it possible for you to reduce your companies name down to one thing? You need to look for a way to try and keep your domain name short and easy to remember. This makes it a lot easier for the customers to find it. Be careful about abbreviating your companies name because it can be confusing for some of your customers as they will not be able to find it online. Smaller domain names are a lot easier to find so you will want to look for a solution to your name that is easy to remember and doesn't have a lot of keywords.

Multiple Extensions
One way to make your website user friendly is by registering multiple domain names. As you register multiple names, your customers will be able to find your website easier. Link the other sites back to your main website so people can find your information in a timely manner.

Cost
There are a number of domain companies that will offer you a reduced price if you register multiple domain names. Most of the websites out there will allow you to register each domain name for about $10 a year. Look for domain names that you can purchase at an auction as this will offer you a great way to cut down on your typical domain costs and you can save a lot of money.

Titles and Keywords

In order to choose a good domain name for your company, you also need to consider the title of the page and the keywords that you will place within the site to get people to click on the links for the site. You have to consider how people will find your website in the first place and add that to your list of names for the official domain name. Properly enable search engine optimization on your website and you will be able to generate enough traffic for your website to become successful.

Before you decide on a domain name, always have a few alternate names. There can be issues with the name as someone else might have already registered it. This means you will need to place an offer to this company to try and buy the domain from them. This also means you will end up in disputes like Nissan Motor Company has with Nissan Computers as they are both fighting over the website domain Nissan.com.

Upon finding the right domain name for your company, you also need to consider how you will promote the site. How are people going to be able to find your website? Invest in a pay-per-click marketing campaign in order to get the right type of recognition you need for your company and your website.

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