Using Personalized Postage Stamps

Using personalized postage stamps for your small business is a newly emerging way to set yourself apart from the pack by adding that extra personal touch to your outgoing mail.There are relatively few companies that will create these custom postage stamps for your small business, but there are also a few machines you can purchase for creating your own personalized postage stamps.

Using personalized postage stamps for your small business provides the following potential benefits:

 Business promotion - Personalized postage stamps can be a form of creative advertising and ensure that your mailed correspondence stands out from the crowd.

 Build customer relations - People like things that are unique and creative.Using personalized postage stamps on correspondence or even giving the stamps away as gifts to customers or potential customers is a fun and creative way to market your business and build customer relations with new and existing customers.

 Order postage online 24/7 - There is no need to wait for your local U.S. Post Office or any other stamp retailer in order to purchase postage online.Whether ordering from one of the sites listed below or creating your own personalized postage stamps at home or the office, it can be done anytime of the day or night, any day of the week.

 Be exact with your postage amounts - Personalized postage stamps can be created with the exact face value that you desire, whether it is a standard $0.39 stamp, a $0.63 stamp, or so forth, depending on your business needs.

The three most popular online companies for creating valid U.S. personalized postage stamps are: Zazzle.com; Photo.stamps.com; and Endicia.com.Stamps from these sites generally must be purchased a sheet at a time and the prices quoted include the postage stamp's face value, i.e. $0.24, $0.39, $0.63 and so forth.

Since the cost of a typical sheet of 20 stamps with a face value of $0.39 will probably run approximately $20, ordering personalized postage stamps from one of these sites is not a cheap way to send large amounts of mail for your business.It does bring the advantage of being an additional form of advertising, though, since you have the ability to create a stamp that has your company's unique logo, URL, or other identifying information.

As an alternative to ordering from an online postage site you could consider purchasing a software program such as Stamp Expressions™ that would enable you to create and print your own U.S. personalized postage stamps right from your home or office computer.Though the initial cost is higher, designing and printing your own personalized postage stamps is more cost effective than ordering them from a third party.

Personalized postage stamps will likely become more and more common as the technology necessary to design and print your own, valid U.S. postage stamps from the comfort of your home or office continues to be developed.Technological advances usually reduce the cost of small business machines such as Stamp Expressions as well.

If you are interested in using personalized postage stamps to build customer relations and creatively market your business, look into the options that are available to you.Consider your individual business needs and the volume of stamps you would likely purchase.Some retailers will offer a discount on large volume orders.If this is a product that you would not use on a frequent basis, there are obviously more affordable means of postage and advertising.

As with any product you are interested in purchasing, it is always helpful to shop around for the best deal that meets your needs.If you are just starting out it might be helpful to ask for customer referrals in order to determine who offers the highest quality and most professional service so that you can ensure you end up with a product that has value equal to what you paid for it.