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Tips for starting your image consulting businessThe image consulting is business can be very glamorous. Image consultants offer the kind of advice that can help people land a job, get a promotion, find someone to love, or just feel good about themselves.Many if not all of Hollywood's stars have image consultants who help them create the impression that they are looking for.Image consultants have can have many different titles such as wardrobe consultant, fashion stylist, or makeover consultant.However, a good image consultant knows that image is more than just physical appearance. In addition to how someone looks, we also form impressions based on how someone talks and behaves. So image consultants may also advise people on their vocal communication (voice, grammar, vocabulary, etc.), non-verbal communication (handshakes, posture, eye contact, etc.) and general etiquette.For example, improper table manners can really kill someone's impression of you.An image consultant can advise you on everything from what gift to give to the hostess to how to blow your nose without being noticed. Image consulting is not just for celebrities.In today's tough business world an image consultant can give you the advice that may help you get an edge on your competition and land that promotion and raise that you have had your eye on.Anther way to look at an image consultant is as your personal advertiser.Just as you would carefully research and plan how to most effectively advertise a product, an image consultant can help you become as appealing as possible to a certain type of audience.
When starting your own image consulting business it is naturally assumed that people are going to have you under a magnifying glass.If they are going to hire you to represent them, you had better be someone who exudes confidence and an undeniable charm.You are literally a walking advertisement for your business and there can be a lot of pressure involved in that.You must also decide what type of image consulting beat interests you.Would you rather have a few high maintenance clients or would you prefer teaching classes and holding seminars.Obviously you can mix and match and do a little of both if you like but you must first build up a loyal list of clientele and that can take years and years to do when you are new to the image consulting business. Most image consultants start small and offer their services for free or at a drastically reduced price in order to build a portfolio and get the word out.The more people you are able to appeal to the greater the number of people who will show interest in your company. For example, there are many types of clients who use the services of image consultants, including: women who want a new look, job-seekers, corporate executives and their spouses, beauty pageant contestants, lawyers and their clients, cancer survivors, television personalities, transgender individuals, politicians, and singles seeking a partner.You may also want to only focus on a select group of individuals and really saturate that market with your presence. Below is a list tips for the image consultant who wants to go into business for himself: - You must have a strong visual sense as well as tact and superb communication skills so that you are able to diplomatically tell someone what they need to improve about their appearance. |
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